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Joey Roth Collection

A collection of my letterpress posters for designers, entrepreneurs, artists, startups and anyone fascinated by the creative process. Each arrives framed to your liking and ready to hang.

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My goal in designing this series of limited edition posters has been to illustrate the creative process, the route one takes from being inspired to launching something into the world.

Select a poster below to see more detail, and continue reading for more about how they are made.

Letterpress Printing

When it comes to designing and creating any of my products, I try my best to preserve and highlight their natural qualities. Material is 95% of the product; my role is to articulate the material's essence through design without getting in its way.

Each poster is printed by Dependable Letterpress on 32# Lettra text weight stock, a warm, white paper with a soft, fabric-like feel.

Letterpress printed on 32# Lettra stock // Inspiration, Discipline, Risk, Humility detail // Charlatan, Martyr, Hustler printing at Dependable Letterpress in SF

The Frames

My personal preference for framing these prints is the 3/4" black maple frame with 1.5" white matting and a Non-glare glaze, but you are of course welcome to frame according to your own taste or to match your space.

Each frame is assembled by hand in New York. The wood is FSC-certified, sustainably-harvested American lumber, available in a variety of custom finishes. Level uses Crescent Select 6-ply archival mats, acid-free backing boards, and Acrylite framers grade glaze (UV-protection and Non-glare options are available). All materials are sourced domestically and selected based on their quality and sustainability.

Other Projects

Lately I have been proactive in completing a couple of design-related projects. A few months ago I teamed up with Skillshare to create my own course, titled 'Product Design: How to Launch Successful Products'. I recently set up a retail space in Portland, Oregon, where my goal is to create a multi-sensory experience, allowing us to interact more directly with our customers, test out new ideas and understand more clearly how people encounter and use our products.

Stop by the new store if you find yourself in the Pacific Northwest, it's located at 3808 N. Williams Ave #132, in Portland, Oregon.

Another recent project is a series of limited edition Eastern Hard Maple blocks that feature the same compositions as my prints. The unique laser engraving process fluidly resolves lines and curves without charring the maple.

Joey Roth Woodblocks

Joey Roth Ceramic Speakers

The Sorapot

Self-Watering Planter


Joey Roth picked himself. He picked himself to bring his wooden compass to the world. And his stunning Ceramic Speakers. And his handmade, self-watering planters.

By picking himself and (most of all) by making work that resonates, he brings his art to people who care about it, daily.

– Seth Godin


Learn more about these designs on my website, or by following @joeyroth.